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April 9th, 2018

Your Website is Your Brand

If you’re practicing dentistry in 2018, you most likely have a website where patients can go to learn more about your practice but when was the last time you thought about your website and its purpose? Most small businesses have a “set it and forget it” mentality when it comes to their online presence – […]

August 9th, 2016
Dental Marketing Investment

Investing in a Marketing Strategy is Worthwhile for Your Practice

Dental Marketing to Increase Revenue When it comes to patient referrals and attracting new patients, it can be difficult to effectively implement strategy on your own. The dental market is growing and is becoming even more competitive. That’s why you need your dental marketing strategy to be professional and full of energy in order to […]

July 13th, 2016

Your Front Desk’s Role in Marketing

Whenever a new patient calls or comes into the office, the first person they would presumably deal with would be someone one from your front office staff. The most valuable piece of information that someone from your staff can extract from this new client or current patient is where they found out about you. Front […]

June 20th, 2016

Increasing Revenue with Better SEO

Increasing business revenue is tricky. There is no magic formula that will guarantee that it will happen. All people can do is try to employ certain strategies that will make it more probable that they will increase their business revenue, and search engine optimization (SEO) is one of them. When people conduct Internet searches, they […]

April 29th, 2016

Dental Marketing Mistakes New Dentists Make

In my time working for dental website design company, VivioSites, I’ve spoken with hundreds of dentists and dental students. While no two dentists are the same, there is a mistake I’ve seen new dentists (and new practice owners) make over and over again that is worth addressing: they put their marketing into place too late. On average, […]

September 25th, 2015
Interact with Your Millennial Patients

4 Ways to Better Interact with Your Millennial Patients

According to Wikipedia, “Millennials (also known as the Millennial Generation or Generation Y) are the demographic cohort following Generation X. There are no precise dates when the generation starts and ends; most researchers, demographers, and commentators use birth years ranging from the early 1980s to early 2000s.” These young people, aged from 18 to 35, will be a very important part of […]

August 27th, 2015
Patient Taking Dental Survey

7 Tips To Get The Most Out Of Dental Patient Survey Emails

Email is one of the most popular channels for distributing a survey. But for some reason, most of the emails I receive that include a survey look like they were thrown together as an afterthought. Many have boring subject lines and uninspiring copy and creative, so I rarely feel compelled to participate.

July 21st, 2015
Welcome to Dental Website Design

Is your dental website design killing your patient conversion opportunities?

A recent conversation with a prospect inspired this post. Dr. F had a dental website that was created for the specific purpose of attracting new patients online.  She was told that with enough emphasis (in her case, money to her website company) on dentist search engine optimization, she will get better rankings and generate increased […]

May 25th, 2015

Google’s 10 questions to ask before hiring a dental SEO company

Dentist search engine optimization is essential in our industry. The lifeblood of any dental practice is their ability to get new patients. With most new patients coming from the internet, and most notably Google search, effective dental SEO could be the difference in a struggling or successful dental practice. There are a ton of dental […]

March 18th, 2015

Five Questions to Ask Before Hiring a Web Design Firm

We’ve recently come across the NBC article titled: “Five Questions to Ask Before Hiring a Web Design Firm.” As a provider of Dental Website Design, we think these questions are powerful and insightful, so we wanted to take a moment to answer them ourselves! How do you operate your customer service when I have changes? […]