Mobile Optimized Dental Websites
Going mobile is no longer a luxury. It’s a necessity.
61% of patients are leaving websites because they’re not mobile optimized. As more businesses implement mobile technology, users are expecting it everywhere they go. Don’t let your practice lag behind.
What is a mobile optimized website?
A mobile optimized website is a website that is designed and formatted to read and navigate easily on the small screens of mobile devices. Non-mobile optimized websites are difficult to navigate as they are smaller, crammed up versions of the website designed for a much larger screen. Patients must zoom, pinch, and poke their screens to find relevant information. This causes patients to lose patience and leave your website and go to a competitor.
Patients are always one touch away.
Each dental website designed by VivioSites is mobile optimized and puts your practice one touch away at all times. Once touch call, directions, and appointment requests are conveniently located at the top of the screen to entice patients to take an action. Patients can access all of the website features such as patient education, office news, testimonials, smile gallery, custom pages, and more through large navigation buttons.
Attract “under 40” professionals.
While statistics show that every age group uses smartphones to search for local information, it is the most preferred method for young professionals. This group has proven to predominantly use their smartphones to find and select the dentist they’ll use for years to come. Alienating them with an outdated, non-optimized website will ensure they make an appointment elsewhere.
Being mobile is a necessity in 2015.
As if giving your patients a better browsing experience wasn't enough, mobile optimization now plays a significant role in search engine optimization. As of April 21st, 2015, Google began penalizing websites that aren't mobile optimized with lower search engine rankings. Here are some other reasons why being mobile is necessary in 2015. This year, more searches will be done via mobile devices than computers. Ninety-five percent of smartphone users have looked for local information. Seventy-seven percent of searchers have taken action as a result of a smartphone search. Seventy-two percent of mobile users will leave a web page that doesn’t load within 5 seconds.